Homeless Animals

From bornfree.org.uk:
Habitat loss is threatening the survival of wildlife worldwide. Natural environments are being destroyed and fragmented by human activity, wiping out species’ food sources, dispersing populations and leaving animals around the world literally homeless or displaced.
Born Free believes wild animals need their wild habitats; their home, nothing can compare. Habitat loss is caused by deforestation, war, expansion of human populations and agriculture, climate change and much more. Where habitat loss occurs, species (whether large carnivore or amphibian) are forced into ever-decreasing, fragmented areas which in turn decreases prey numbers, water availability and species’ range. Additionally, human-wildlife conflict increases as encroachment occurs resulting in major problems for wildlife and local communities. Ultimately, habitat loss leads to wildlife population decline and extinction.
Using the spectacular photography of George Logan and the skills of Steve Hawthorne and Katy Hopkins at advertising company WCRS Limited, these images of wild animals placed within an urban setting aim to provide a shocking reminder that wildlife is losing its habitat at an alarming rate. All services involved in this campaign, including advertising space and printing, have been kindly donated and together we are working to raise awareness of the issue and the work which Born Free is doing to “keep wildlife in the wild” – without strong, well-connected areas of habitat, this will be impossible.

Source: http://www.bornfree.org.uk

Tags:

animal rights

poster

Posted by creoflick on 2010-05-03 17:06:26

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